When I was a Seventeen Magazine reader I used to cut out pictures of outfits I liked and make collages or decorate my room. Now teens can just hop on Twitter and learn about Seventeen’s virtual modeling competition.
How does this it all work? Seventeen hosted Back-to-School Fashion month on Habbo (basically Second Life for teens) and then ran a modeling competition on the social network/virtual site called “Habbo Model”.
Teens participated in a series of online gaming competitions, including a Runway Warm-up, Runway Design Challenge, a Quick Chance (not sure what this means), and Trivia, ending in a final virtual runway show today.
Perhaps this winner will be featured in a future issue of the magazine?
pretty-innovative.com 