By Philip J Reed, on behalf of Aston Royal
Technology has influenced fashion since the invention of the sewing machine. High-technology has been incorporated into the fashion industry in many ways. Fashion shows that were previously exclusive events are now streamed online. QR codes allow an enhanced buying experience, teenage bloggers are dictating styles [...]
Have you ever been a size S at one store and a size M at another? Often I shop on ecommerce sites headquartered in Europe or Asia hoping to find a little something different, and the scariest part is trying to find a good fit for a new piece of apparel.
HP has been on my radar as a tech company to watch in terms collaboration with the fashion industry for a few years now.
Not only did HP give up and coming designers on Project Runway more access to their design tools during a few seasons of the show, but the tech giant also [...]
First of all, happy NY Fashion Week!!
Couldn’t be in NYC this season for Fashion Week, so I found a few ways to keep up with the excitement from California.
You’d think seeing a live haute couture show would breathtaking enough, but how about one in 3D? Just recently, in Paris, one designer offered his audience a very unique collection, with just a touch of technology.
On the first day of Paris Fashion Week, Jean-Peaul Galtier’s Moroccan themed show of his 2011 [...]
Ready for this? A virtual fashion show that’s not only visually stimulating, but also lets you choose outfits literally off the models to learn more information while the show continues on- no more waiting for details until after the show.
UNIQLO, a Japan-based casual wear clothing brand that’s been [...]
2010 will mark the launch of multiple Fashion Week-based games that will showcase models, clothing designers and the runways of Paris, New [...]
When I was a Seventeen Magazine reader I used to cut out pictures of outfits I liked and make collages or decorate my room. Now teens can just hop on Twitter and learn about Seventeen’s virtual modeling competition.
How does this it all work? Seventeen hosted Back-to-School Fashion [...]