I’ve seen LEDs worn many times by music artists, but never before on a nighttime snowboarder.
Created by John Spatcher from thousands of white LED lights, and worn by Artec pro snowboarder William Hughes, the video of this glowing white suit in action was shot by Jacob Sutton, a photographer and filmmaker who’s worked for fashion brands like Burberry and Hermès. This video was shot over the course of three nights on the slopes of France’s Rhône-Alpes.
Thanks to my friend Sharon Vaknin for passing this along! Somehow I feel that I won’t be as well dressed while snowboarding on the slopes of Heavenly this weekend.